Most have a website. A few have a Google Business Profile. But they're not ranking for the suburbs they work in — and they're not showing up when a homeowner in Chelsea searches for a plumber, electrician or builder on their phone.
That's fixable. And your competitors haven't fixed it yet.
I work with a small number of trade businesses at a time — no account managers, no juniors. You get Michael Beets as your senior partner on every deliverable.
"Chelsea has relatively low keyword competition for most trade categories. A properly built page and GBP setup can move rankings within 60–90 days."
I specialise in trade businesses along the Bayside and Kingston corridor — and work across Greater Melbourne.
Projects start from $3,500. A full brand and website package typically sits between $7,000–$20,000. All pricing is fixed upfront — no retainers, no timesheets, no surprises.
With a properly built site and the right local SEO setup — suburb pages, structured data, and a strong Google Business Profile — yes. Chelsea has relatively low keyword competition. Most rankings start moving within 60–90 days.
Plumbers, electricians, builders, landscapers, HVAC, tilers, concreters, painters and similar trades. If you work in Chelsea and the surrounding Kingston corridor, I understand your customer and how they search.
It depends on what you've already got. If your site has solid technical foundations, an SEO-only engagement can work. If the site is holding you back, rebuilding it is the smarter investment. We'll look at what you have before recommending anything.
Send me a message. I'll take a look at where you're at and tell you what I'd do first.
Get in touch